TORONTO, ON – Molson Coors Canada is getting into the spirit of Movember, the annual prostate cancer awareness and fundraising campaign, with a set of limited edition can designs for its Rickard’s brands.
Each of the four designs features a distinct moustache and moniker, including White Walrus, Blonde Handlebar, Dark Chevron and Red Imperial.
The campaign also includes an accompanying website – MoRickards.com – and Rickard’s drinkers are also encouraged to visit the main Movember website to support the cause.