TORONTO, ON – In a press release provided exclusively to Canadian Beer News in advance of its full distribution, Double Trouble Brewing has announced full details of its next year-round brand.
Fire In The Rye Roasted Rye Pale Ale is a 6.1% abv ale brewed with rye malt and Centennial hops that Double Trouble co-founder Claude Lefebvre describes as follows:
With 60 IBUs, our single-hopped Rye Pale ale combines the earthy aroma of rye with a bold hop flavouring from Centennial which compliments the distinct rye malt. Having it unfiltered results in a beer that will attract craft beer drinkers and other beer consumers alike.
Developed by brewmaster Paul Dickey, brewed under contract at Wellington Brewery, and promoted by Lefebvre and partner Nathan Dunsmoor, Fire In The Rye joins Hops & Robbers IPA and Prison Break Pilsner in the Double Trouble core brand line-up.
While its currently being previewed at select licensees in Toronto, Double Trouble Fire In The Rye will be officially launched in November when it is released at LCBO outlets, with a retail price of $2.95 per 473 ml can.