VICTORIA, BC – Destination BC and the BC Craft Brewers Guild have announced the official launch of a new initiative to promote craft beer tourism in British Columbia.
Debuting this past weekend as part of BC Craft Beer Month, the BC Ale Trail is “ultimate guide to British Columbia’s diverse and dynamic craft beer community.”
As further described in the press release:
Visitors and locals who follow the BC Ale Trail have the opportunity to head out on a beer-oriented adventure, hit local craft breweries, taste delicious local fare, and discover some of BC’s best businesses. Via the BC Ale Trail’s online guide, visitors can choose from seven different Ale Trails across British Columbia including: Victoria; Nanaimo and the Comox Valley; the Sunshine Coast; Port Moody; Whistler; the Kootenay Rockies East; and the Kootenay Rockies West.
BC Ale Trail tours and content are being overseen by Joe Wiebe, author of Craft Beer Revolution: The Insider’s Guide to BC Breweries, and other experts and veterans of the local craft beer industry.
For more details, visit the BC Ale Trail website.