VANCOUVER, BC – Stanley Park Brewing has announced the launch of new branding that is intended to show a closer connection to the Vancouver urban park that gives the brewery its name.
The new logo and packaging design is described as follows:
Taking cues from the landscape and materials of the Park, it features illustrated park moments, a new logo mark inspired by the unique shape of the park, and a custom typeface whose natural, stick-inspired letters are derived from an early iconic Stanley Park sign.
While the Labatt-owned brewery currently brews out of the Turning Point Brewing facility in New Westminster, plans are in progress to open a Stanley Park Brewpub in a circa-1920s building located in the Park itself.
New look bottles of the brewery’s three core beers – 1897 Amber Ale, Noble Pilsner, and Windstorm West Coast Pale Ale – and seasonal brands are officially launching today, and will be rolling out to retailers in British Columbia, Alberta and Saskatchewan throughout the spring.