VANCOUVER, BC – Postmark Brewing has announced the sale of its brand to Craft Collective Beerworks, a facility specialized in contact and licensed brewing that has also started developing and acquiring a portfolio of owned brands.
According to the announcement, Postmark founders Steve Thorp, Nate Rayment, and Reuben Major will retain ownership of the original Postmark brewery and taproom in Vancouver’s Railtown neighbourhood, and will operate it as a Postmark Innovation Facility with a focus on experimental beers, small batch collaborations, a barrel aging program, and increased cider production.
Brewing of Postmark’s primary brands will take place a the Craft Collective facility, and the founding trio will continue to manage the overall brand vision and marketing strategy for Postmark, with Thorp adopting the title of Brand Director.
“We are incredibly proud of the brand we have built with Postmark Brewing,” says Thorp in a statement. “We feel strongly that the Postmark brand now has the foundation for continued growth on provincial, national and international platforms. Craft Collective’s production and sales strength will give us the fuel to invest in brand growth globally so more craft beer fans can enjoy Postmark brews.”
“This acquisition is something we have been seeking for the Craft Collective business since inception,” adds Craft Collective co-founder, Richard Sehmer. “We are thrilled to be adding Postmark Brewing to our brand collective and look forward to growing the iconic West Coast brand into a national and international staple.”
Postmark Brewing beers are currently available in British Columbia, Alberta, Saskatchewan, Manitoba, and select international locations. Under Craft Collective’s ownership, distribution is expected to expand elsewhere in Canada and around the world.
For more details, see the full press release.
Source & Photo: Postmark Brewing