VICTORIA, BC – Phillips Brewing has announced its participation in a “global collaborative effort to create a safe and discrimination-free environment for women, BIPOC, and LGBTQIA+ throughout the beer industry.”
Brave Noise was spearheaded by Brienne Allan, who triggered a #MeToo-style reckoning when she opened up her Instragram account to stories of harassment and discrimination experienced by those in the craft beer industry.
Brave Noise Pale Ale has been brewed by hundreds of breweries around the world, with each brewery including a QR code on the label that links to their Statement of Values or Code of Conduct, and donating proceeds to an organization that supports the mission of the collaboration.
Phillips describes its version as follows:
Pouring a hazy, soft golden yellow, Brave Noise combines two highly aromatic hop varietals in Mosaic and Sabro to conjure notes of coconut, mango sorbet, and a floral, herbal highlight.
Brave Noise is available now at the Phillips taproom and retail store, and select beer retailers. All proceeds from its sales will benefit the Victoria Sexual Assault Centre.
Source & Photo: The Exchange Brewery